As an accountant and business advisor for creators, his day-to-day life is made of numbers, spreadsheets, and "boring," "compliance-driven" tasks. Uwins began doing taxes for creators and influencers in the early 2010s, when making money online was still relatively new. In 2021, he cofounded Arcade Media, a talent-management company that works exclusively with the YouTube group the Sidemen. He's helped develop products with the YouTubers, like fried-chicken chain Sides, vodka brand XIX, and their most recent venture, a company making breakfast products called Best Breakfasts. Build a business structure as soon as you start making moneyCreators should have a registered business regardless of how much money they're making, Uwins said.

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Persons: —, Sam Uwins, Uwins, Patricia Bright, He's, Sidemen, wean, it's, Uwin Organizations: Service, Business, Arcade Media, YouTube